<aside> 💡 North Start Metric & Key Performing Indicator. This step is more important than you think. Before you think about features and design, decide what is your NSM first. You shouldn't have too many NSM, 1 or 2 NSM is fine. Once your NSM is defined , it will give you direction to move and will make decision making easier. Set as many KPIs as you can right now and you may also iterate the list later stage as well.
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